首页 - 网校 - 万必威注册 - 美好明天 - 直播 - 导航 -
必威体育betwayAPP下载吧提供“职称英语《综合C》完形填空历年真题精选”,希望能给考生的备考带来帮助,更多内容请关注“必威体育betwayAPP下载吧职称英语”微信,或必威体育betwayAPP下载吧职称英语必威体育betwayAPP下载网。

  >>>职称英语《综合C》完形填空历年真题精选汇总

  >>>关注“必威体育betwayAPP下载吧职称英语”微信,获取精华复习资料

  Public Relations

  Public relations is a broad set of planned communications about the company, including publicity releases, designed to promote goodwill and a favorable image.

  Publicity then is part of public relations when it is initiated by the firm, usually in the__________ (51 )of press releases or press conferences. Since public relations involves communications with stockholders, financial analysts, government officials, and other non-customer groups, it is usually__________(52) outside the marketing department, perhaps as a staff department or outside consulting firm reporting to top management. This organizational placement can be a__________ (53) because the public relations department or consultant will likely not be in tune with marketing efforts. Poor communication and no coordination may be the __________ (54). Although the basic purpose of public relations is to provide positive influence__________(55) the public image, this influence generally may be less than __________ (56) provided by the other components of the public image mix.

  Publicity may be in the form of news releases that have __________ (57) overtones for the company initiated by the public relations department. Publicity on the other__________ (58)should not be divorced from the department marketing as it can__________(59) a useful adjunct to the regu__________lar advertising.__________ (60), not all publicity is initiated by the firm; some can__________ (61) from an unfavorable press as a reaction to certain actions or lack of __________ (62)that are controversial or even downright ill-advised.

  The__________(63) we wish to emphasize is that a firm is deluding itself if it thinks its public relations function, whether within the company or an outside firm, can take __________ (64)of public image problems and opportunities. Many factors impact on the public image. Many of these have to do with the way the__________(65) does business, such as its product quality, the servicing and handling of complaints, etc.

  51. A. matter

  B. form

  C. system

  D. direction

  52. A. placed

  B. approved

  C. developed

  D. changed

  53. A. desire

  B. quality

  C. limitation

  D. feature

  54. A. images

  B. methods

  C. consequences

  D. conclusions

  55. A. in

  B. for

  C. on

  D. at

  56. A. all

  B. that

  C. what

  D. which

  57. A. serious

  B. negative

  C. favorable

  D. unlikely

  58. A. side

  B. part

  C. hand

  D. area

  59. A. produce

  B. connect

  C. involve

  D. provide

  60. A. Yet

  B. Otherwise

  C. Furthermore

  D. Rather

  61. A. make

  B. result

  C. tell

  D. keep

  62. A. activities

  B. actions

  C. performances

  D. relations

  63. A. tradition

  B. contrast

  C. nature

  D. point

  64. A. charge

  B. over

  C. care

  D. not

  65. A. manager

  B. public

  C. department

  D. firm

长按二维码关注即可获得职称英语证书
获取2017职称英语必威体育官方下载时间
获取2017职称英语必威体育官方下载条件
获取历年职称英语真题试卷
获取10页精华点题讲义

职称英语必威注册手机必威注册下载】丨微信搜索"必威体育betwayAPP下载吧职称英语"

职称英语QQ群

  相关推荐:

  视频必威注册:职称英语必威体育betwayAPP下载真题每日一讲汇总

  备考经验:2017年职称英语必威体育betwayAPP下载有效复习方法

  职称英语《综合C》阅读理解历年真题精选汇总

0
收藏该文章
0
收藏该文章
文章搜索
万必威注册小程序
万必威注册小程序
·章节视频 ·章节练习
·免费真题 ·模必威体育betwayAPP下载题
微信扫码,立即获取!
扫码免费使用
版权声明:如果职称英语必威体育betwayAPP下载网所转载内容不慎侵犯了您的权益,请与我们联系800@exam8.com,我们将会及时处理。如转载本职称英语必威体育betwayAPP下载网内容,请注明出处。
Copyright © 2004- 必威体育betwayAPP下载吧职称英语必威体育betwayAPP下载网 出版物经营许可证新出发京批字第直170033号 
中国科学院研究生院权威支持(北京)